SCHEDULE

RHETORIC OF TEXT & IMAGE
ENGL 392B
Winter 2008
Professor O'Gorman

NB: Some linked readings below are available in .pdf from the course ACE site. You will have to log in to access these readings.
DATE
THEORY

PRACTICE

Please note that the numbers below refer to Chapters in Alexander White's Elements of Graphic Design.

Tuesday,
January 8

Course Introduction
Destiny in names. Signature, pun, macaronics, rebus.
Readings from Derrida, Ulmer, Scholes.
Introduction to Fireworks

Typographical autoportrait.

 

Tuesday,
January 15

> Marcel O'Gorman, E-Crit, Chapters 1 and 2.
Introduction to Assignment 1: Hypericonomy

1. Space Is Emptiness
Workshop: Page layout and use of space
Tuesday,
January 22
> WJT Mitchell, From Blake's Composite Art
> William Blake, Songs of Innocence and Songs of Experience
GROUP 1 PRESENTATION: Meghan, Andrew, Karina, Aakriti, Marco

2. Symmetry and Asymmetry
3. The Historical Developments of Space
Workshop: Space and Schema

Tuesday,
January 29
> Marcel O'Gorman, E-Crit, Chapters 3 and 4
GROUP 2 PRESENTATION: Tahira, Phoebe Daniel, Brienna, Eniko
Group 2 URL: http://www.warhol.org/interactive/silkscreen/main.html
GROUP 3 PRESENTATION: Anita, Royce, Antonina, Stela
Workshop: The Economy of Hypericons
Tuesday,
February 5
> Martin Jay, "Scopic Regimes of Modernity"
> Ernst Gombrich, From Art and Illusion
GROUP 4 PRESENTATION: Louis, Sarah, Rumeesa, Sua
4. Unity and Space
5. The Seven Design Components
Workshop: Space and/as Narrative
Tuesday,
February 12

ASSIGNMENT 1 DUE - In-Class Critique
> Georges Roque, "Magritte's Words and Images"
GROUP 5 PRESENTATION: Tiffany, Serene, Michelle, Veronica, Stephanie

Critique of assignment 1

Tuesday,
February 19

READING WEEK. NO CLASS.

Tuesday,
February 26

> Marshall McLuhan, The Medium Is the Massage
GROUP 6 PRESENTATION: Sean, Maria, Adam, David
Introduction to Assignment 2: Picturing Theory
6. How To Use the Seven Design Components
Workshop: Extensions of McLuhan/Fiore

Tuesday,
March 4
> Roland Barthes, "The Rhetoric of the Image" and "The Third Meaning"
The Book Design Review
(for in-class exercise)
Book Cover Templates (technical details)
Book Cover Templates (full-color samples)

Workshop: Third Meanings in Design
Tuesday,
March 11

> Michelle Citron, "What's Wrong With This Picture?"
> bell hooks, "In Our Glory: Photography and Black Life"
GROUP 7 PRESENTATION: Amanda, Giancarlo, Alicja, Amber

7. The Page as Visual Structure
Workshop: Arranging Image and Text
Tuesday,
March 18
> Edward R. Tufte, From Envisioning Information
GROUP 8 PRESENTATION: Tegan, Angel, Ainsley, Brian
11. Typographic Technicalities
12. Display Type
13. Text
Workshop: The "call-out" interpretation
Tuesday,
March 25
FINAL PROJECT ITERATION 1 DUE -- In-Class Critique
Critique
Tuesday,
April 1
FINAL PROJECT DUE -- In-Class Critique
 

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